Summary
The speaker discusses a recent case study of a brand that was able to increase its monthly sales to 100,000 pesos, up from 2,500 pesos. With the help of the speaker, the brand achieved a 43%-44% share of the market in Spain. The growth is attributed to detailed work on campaigns, welcome & abandoned cart emails, and creating automated sales funnels. The speaker also mentioned that the brand's email campaigns were one of the primary drivers for its sales.